The consumer shopping experience is ever-changing, with new technologies being developed that completely transform the way purchases are made. One way this is changing is through digital cooler screens in grocery/convenience store refrigerators. Cooler Screens is one of the first companies to be making moves in this space. These full-motion screens create a bridge between online shopping
DOOH is a big topic of discussion for this year, as technology continues to grow exponentially. Alfi has conducted new research that shows that the use of QR codes will facilitate huge growth in DOOH for the advertising and marketing sector. Using QR Codes allows brand to measure exactly how impactful their campaigns are. QR codes are
The future for DOOH advertising is bright. Check out this article to learn more about the advancing technology for DOOH. Cameras on signage could provide a better understanding of the audience and more accurate impression numbers. AdMobilize and Quividi are working on improving this technology and hundreds of companies are already using this technology to increase profits and accuracy of their
With the Super Bowl coming up this weekend, there is a lot of talk about the commercials that will be featured this year. OAAA did an analysis on how much exposure could be obtained through an OOH campaign, given the average $6.5 million price tag per commercial for Super Bowl LVI. These were their findings: Assuming a
SignValue fairly represents outdoor advertising clients with a goal of ensuring that both parties are completely satisfied with every transaction. We have helped numerous out-of-home clients with in-depth industry research, analysis, and tailored advice to support and guide their sales or acquisitions. Our brokers and investment bankers can find the perfect buyers and investors for
SignAd has acquired select assets from Sain Law Firm in Louisiana. SignValue acted as exclusive advisor for seller in this transaction. If you are looking for sale consulting experts to help with buying and selling billboard assets, please reach out to us. Check out our website to learn more about our billboard brokerage process.
The SignValue team would like to highlight our projects completed in 2021 and express our gratitude towards all of our clients who have made them possible. If you are in need of any of our services, please reach out to us.
According to our data, Texas landowners get about a 30% revenue share for their billboard leases. How much should you be getting for your billboard lease? This is the question that every landowner asks themselves. The revenue that your tenant (the sign company) generates from advertising displays is the number one factor in determining a
According to our data, the average annual rent for a billboard lease in Pennsylvania is $38,444. How much should you be getting for your billboard lease? This is the question that every landowner asks themselves. The revenue that your tenant (the sign company) generates from advertising displays is the number one factor in determining a
