When smokers walk by a certain billboard in Stockholm, something strange happens: The billboard coughs at them. The innovative advertisement is paid for by a Swedish pharmacy chain that wants to encourage smokers to kick their smelly habit. At first glance, the digital screen positioned outside a metro station shows only a simple photo of
The Missouri Court of Appeals has ruled that the Kansas City, Missouri, Board of Adjustment abused its discretion in failing to grant a variance to Antioch Community Church (Church) to install digital components into its monument sign. The Church argued that absent the variance it had practical difficulty in communicating its message. In the alternative,
Billboard company GEFT Outdoor LLC and the city of Indianapolis have agreed to a court settlement that will allow the company to operate two local digital billboards while sparing the city any financial liability for a former sign ordinance that was found to be unconstitutional. Judge Sarah Evans Barker issued an order stipulating terms of
Florida was hit with Hurricane Matthew and Hermine in 2016 along with three tropical storms and withstood millions of dollars in damage. American Airlines Arena in Miami also faced the hurricanes, but its LED displays were able to hold up to the storm, according to a press release. The Outdoor Gallery Series LED displays, designed
How do you even begin to honor an icon who has sadly passed away, but meant so much to you in life? Over the last few days we’ve seen literally thousands (if not, millions) of tributes for Carrie Fisher pop up in all shapes and sizes, from social media statements to an IRL star on the
The Detroit Free Press, Mliveand The Detroit News reported that Michigan Governor Rick Snyder vetoed legislation to permit billboards to be erected on school property along state managed roads. and increase the total number of billboards permitted in Michigan. Insider posted in December about Senate Bill 953 passing the Michigan State Senate last October. A House
LaGrange, GA – Commission chambers were unusually crowded on Tuesday morning, as residents and small business owners stated their arguments for and against a digital multiple message billboard on Hamilton Road. The sign was up for a second reading which would usually mean a vote for or against, but due to the sheer volume of
Lucasfilm teamed up last month with O2, World Duty Free, Gillette and Kaspersky Lab to promote “Rogue One: A Star Wars Story” in the UK and Europe, which opened in the UK on Dec. 15. The campaigns feature augmented reality deployments, DOOH campaigns and more, according to a press release. O2, a telecommunications company,
